TIIA was awarded the Investment Banking Mandate by this third largest company in the World in Cement to advise them on their acquisitions strategy in the Cement industry In Egypt. As such TIIA has advised them on the acquisition of LE 1.4 Billion for Beni Suef Cement Company. Our advice focused on managing the bidding process on their behalf including in particular the terms and conditions of the bid, the negotiation with the Holding Company and the Government of Egypt on the financial terms and conditions. TIIA was also responsible to identify the local Joint Venture partner among a selected group of influential local companies interested in the sector. TIIA scope also included the raising of the necessary equity from financial investors and raising the needed local currency debt and negotiating its terms and conditions with the leading banks in Egypt. TIIA continued its assignment with the same above-mentioned scope with CBR- Heidelberger Zement to acquire Assiut Cement Company. These two assignments ended late 1999.
